- Football unites fans worldwide ¨C but on Wednesday it matched the sport¡¯s global reach with the UN Sustainable Development Goals (SDGs). In the lead-up to World Football Day, marked on 25 May.

The Football for the Goals Forum brought UN leaders and some of the top voices in the world¡¯s most popular sport to UN Headquarters in New York for the inaugural Champions for Change: Football and the UN Unite for the SDGs event.

The UN has long recognised the role of sport in advancing the SDGs ¨C promoting peace, gender equality, health, and climate action ¨C as affirmed in a General Assembly  on Sport adopted in December 2022.

With unparalleled global reach, football holds a unique position to drive progress on these goals. Launched in July 2022, Football for the Goals is a UN initiative engaging the international football community to advocate for the SDGs.

Wednesday¡¯s forum aimed to mobilise the football community for action across key SDG areas.

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